Can I submit URL to OpenAI or Perplexity for indexing?

Core explainer

Can I force OpenAI to index URLs faster?

There is no public push mechanism to force faster indexing by OpenAI.

OpenAI relies on GPTBot for training crawls and OAI-SearchBot for indexing, and there are no portals or APIs to submit URLs directly. The practical path is signal-based: deliver server-rendered HTML at load, maintain a current sitemap with truthful lastmod, and consider cross-engine signaling such as Bing URL Submission API or IndexNow to help multiple engines discover updates quickly. Ensure pages respond with 200 OK, present a correct canonical URL, and avoid any noindex or blocks in robots.txt on core content.

In practice, focus on signals you control and monitor crawl access in server logs; llms.txt remains experimental and is not a guaranteed path to faster indexing.

Do public submissions exist for Perplexity or OpenAI?

There are no public submission tools to push URLs to Perplexity or OpenAI.

OpenAI uses GPTBot for crawling and OAI-SearchBot for indexing; Perplexity uses PerplexityBot; there is no public portal or API to push your URLs for immediate indexing. The practical approach is to optimize signals these systems actually use: ensure server-rendered HTML at load, maintain a current sitemap, keep lastmod accurate, and explore cross-engine signaling as a fallback, such as the Bing URL Submission API and IndexNow, to speed discovery across engines, while keeping expectations realistic about wait times.

Note that Perplexity Pages Pro may offer faster indexing with citations, but it is not a public URL-submission tool; plan for gradual improvement rather than guaranteed immediacy.

What signals actually help AI crawlers discover content?

Signals that matter include server-rendered HTML at load, a current sitemap, accurate lastmod, and proper schema.

To implement these signals, ensure content is visible without JavaScript, favor rendering strategies such as SSR/ISR/SSG, and add JSON-LD or Microdata to describe articles, products, and other entities. Keep a clean URL structure, use a sitemap entry with truthful lastmod dates, and avoid blocking critical content through robots.txt; test visibility with curl or wget to verify HTML is accessible without JS and monitor crawl activity in logs for GPTBot, OAI-SearchBot, and PerplexityBot. For brands seeking practical tips, brandlight.ai insights for visibility can offer additional context on what search engines and AI tools look for.

How do cross-engine signals like IndexNow help across engines?

IndexNow is a cross-engine signaling protocol that speeds discovery across participating engines.

Mechanically, you can host a key file at a path such as https://example.com/.txt and then submit URLs via endpoints like https://www.bing.com/indexnow?url=https://example.com/new&key= for single URLs or a batch submission path for multiple URLs. The Bing URL Submission API (https://ssl.bing.com/webmaster/api.svc/json/SubmitUrlbatch?apikey=YOUR_KEY) supports programmatic submissions with a siteUrl and urlList. In practice, signaling helps Bing, Yandex, Naver, Seznam, and Yep receive updates more quickly, but it does not replace the need to ensure pages are accessible and properly structured for the AI crawlers that you care about, since OpenAI and Perplexity do not provide public URL submission portals.

As a practical plan, combine IndexNow signaling with a solid sitemap and server-rendered HTML to maximize coverage across engines, while continuing to monitor index status via available tooling and ensuring that 200 responses, accurate canonical URLs, and unblocked content remain the baseline for crawlers.